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eCommerce Integration Services

Automate Your Business Flow. Connect Your Store to Your Accounting.

Web & Marketing Services

Seamless Integration, Improved Accuracy

Connecting your digital storefront and your back-office systems

Running an online store should not mean doubling your admin work. At Preferred Solutions Group, the team at Summit 7 Marketing specialises in bridging the gap between your digital storefront and your back-office systems.

By integrating your e-commerce platform with your accounting or ERP software, we turn your website into a self-sustaining sales engine that updates itself in real-time. No more manual capturing or struggling to reconcile stock levels. Everything runs seamlessly by itself.

Why Integration is the Key to Scaling

Manual data entry is a bottleneck to growth. Integration ensures that your financial, stock, and reporting controls – the foundation of your business – are always in sync with what your customers see online.

Integration saves valuable time and enables you to run your online store around the clock while resting assured that your stock levels and sales data are always the same – across the board.

eCommerce Integration solves 5 Key Problems:

  • Eliminate Overselling

    Automated stock syncing means you’ll never have to refund a customer for an "out-of-stock" item again.

  • No More Manual Data Entry

    Orders placed online flow directly into your accounting system (Sage, Xero, etc.), removing the risk of human error and "typo" mistakes.

  • Pricing Accuracy

    Update a price in your accounting software and see it reflected instantly on your website. No more disputes over outdated web prices.

  • Wholesale & B2B Efficiency

    Automatically manage different price lists. Retail customers see one price, while logged-in wholesalers see their specific discounted rates.

  • Simplified Reconciliations

    By integrating payment gateways like Netcash, payments are automatically allocated to sales orders, ending the hunt for missing references in your bank account.

The South African eCommerce Landscape

Integration is no longer a luxury; it is a necessity to keep up with the explosive growth in the local market:

  • R130 Billion Milestone

    South Africa’s online retail sector is expected to exceed R130 billion by the end of 2025, now accounting for nearly 10% of all retail sales in the country.

  • Rapid Growth

    While physical retail growth has slowed to under 2%, e-commerce is growing at an annualised rate of 38%.

  • Mobile-First Buyers

    Approximately 77% of South African consumers shop online via mobile devices. Our integrations ensure your mobile checkout is fast, seamless, and trust-inspiring.

  • Trust & Efficiency

    With online retail giants like Takealot.com and Amazon, local businesses must offer the same level of real-time stock accuracy and "one-click" payment convenience to remain competitive.

How Our Integration Works

We take the complexity out of the process with a refined 3-step approach:

  • 1. Accounting/ERP Setup

    We ensure your products have unique SKU codes and accurate stock levels in systems like Sage Business Cloud, Sage 50cloud, Sage 200 Evolution, or Xero.

  • 2. Online Store Sync

    We align your WooCommerce or Shopify store with your back-office data.

  • 3. API Connection

    Using a specialized API "bridge," we automate the flow of orders, stock updates, and customer data between the two platforms.

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ERP / Accounting Software

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API Integration Connector

(middleware)
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Online Store / B2B Portal

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FAQs

Which accounting software can you integrate with?

We offer full integration for a wide range of popular South African business tools, including Sage Business Cloud Accounting, Sage 50cloud (Pastel Partner/Xpress), Sage 200 Evolution, Sage Intacct, Xero, and Microsoft Dynamics 365 Business Central.

Does the integration work in real-time?

Yes. When a sale is made online, the order is pushed to your accounting system immediately. Likewise, when you receive new stock into your warehouse and update your ERP, the new stock levels are reflected on your website automatically.

Can I handle wholesale and retail customers on the same site?

Absolutely – but it depends on the capability of the accounting software you want to integrate with (which might have some limitations). Retail customers see standard pricing, but once a wholesale partner logs in, the site pulls their specific price list directly from your accounting software.

Will this help with my shipping and logistics?

Yes. Integration allows us to push order data directly to your warehouse or third-party courier services, automating the creation of shipping labels and tracking numbers.

Is eCommerce integration expensive to maintain?

You will typically pay a monthly fee for the connection to remain active, based on the amount of active stock item codes (SKUs) which must be integrated. Integration is an investment that pays for itself by reducing the need for additional admin staff as you grow. It allows you to scale your order volume without increasing your overhead costs.